{"id":1998,"date":"2022-10-25T06:33:15","date_gmt":"2022-10-25T06:33:15","guid":{"rendered":"http:\/\/&#038;p=1998"},"modified":"2025-12-14T08:54:20","modified_gmt":"2025-12-14T08:54:20","slug":"moin-leaflet-design","status":"publish","type":"portfolio","link":"https:\/\/fintech-design-theory.com\/?portfolio=moin-leaflet-design","title":{"rendered":"Leaflet Editorial Design"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>As a digital-first fintech service, Moin lacks a physical presence. In offline settings like study abroad fairs or partner banks, we needed a tangible touchpoint to build trust. However, traditional financial leaflets are often cluttered with jargon and text, leading to low engagement. Our challenge was to design a leaflet that is not only visually appealing but also compels the user to open the app immediately.<\/p>\n","protected":false},"author":1,"featured_media":2737,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"portfolio-types":[28,24],"class_list":["post-1998","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-types-editorial_design","portfolio-types-user_interface_design"],"_links":{"self":[{"href":"https:\/\/fintech-design-theory.com\/index.php?rest_route=\/wp\/v2\/portfolio\/1998","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fintech-design-theory.com\/index.php?rest_route=\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/fintech-design-theory.com\/index.php?rest_route=\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/fintech-design-theory.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fintech-design-theory.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1998"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fintech-design-theory.com\/index.php?rest_route=\/wp\/v2\/media\/2737"}],"wp:attachment":[{"href":"https:\/\/fintech-design-theory.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1998"}],"wp:term":[{"taxonomy":"portfolio-types","embeddable":true,"href":"https:\/\/fintech-design-theory.com\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio-types&post=1998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}